Analysis & Strategy

You know that in today’s digital world, a company’s website needs more than just a memorable design. The only way to measure a site’s success is through measurable results.

Groove’s proven website analysis and strategy process for business and eCommerce sites drives more revenue for our clients because we begin with understanding your company, your customers and your competition.

Identify Problems & Opportunities

Identify Problems & Opportunities

Chances are your company’s website and online marketing efforts could be producing better results. Through an in-depth analysis of your company’s current site, Groove will identify problem areas and uncover opportunities within your site that will make the most impact on your website’s performance. We will do the same with your competition, ensuring your company has the market advantage.
Measurable Results

Measurable Results

Success isn’t luck. A site’s success is proven through measurable results. Groove’s in-depth lead generation and eCommerce assessments measure how your company’s website is performing right now, establishing a baseline against how future successes will be judged. Using specific key performance indicators such as site traffic, conversion rate and average order value, we will investigate if your website stands out and how it holds up to the competition.
Customized Strategy

Customized Strategy

Groove will craft a lead generation or eCommerce strategy based on your company’s unique needs, including anticipated growth, budget, and time frame. We take pride in finding the right solutions for our clients, despite potential limitations due to size, technology or other variables.